Position your brand for success in 2025 with these marketing priorities, from smarter AI adoption to better data transparency ...

These 7 ChatGPT prompts apply the 7 principles of influence outlined in Dr Robert Cialdini's bestselling book. Transform your ...

In our media-saturated society, we present glittering images of self. At what point do these personas transform the persons ...

Too much marketing today is ignoring the prevailing mood and people's emotional context. That's why so much of it is ...

The movie’s marketing push, involving 400 brand tie-ins, shows how our culture has become littered with formulaic and ...

Operating in a highly regulated industry, bank holding company Ally Financial has developed a platform to leverage gen AI ...

Brand and Communications consultant, Ayodotun Akinfenwa, recently launched her book at an exclusive event held at Four Points by Sheraton on November 30, 2024. The event brought together industry ...

Marketers discuss the steps they are taking to optimise marketing effectiveness based on research from TikTok and Ipsos.

Deadline is 4 p.m. Friday. The Ohio State University Wexner Medical Center high school Athlete of the Week voting occurs each week during high school sports competition and recognizes athletes ...

The Florida Supreme Court recently disciplined four attorneys — revoking the license of one, suspending two and reprimanding one. Court orders are not final until the time expires for the ...

Our culture has become obsessed with “blue zones,” where people purportedly live longer. But does the underlying research ...

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