The uniforms in 2015 were so good, the league ran it back in 2016 with essentially the same formula. And it still worked! One of the big reasons it worked is that the 2016 Christmas day slate produced ...

This means that collaborations that go beyond the bare minimum logo slap still can succeed and push the industry forward.

Academy Sports & Outdoors expects to pass on any tariff costs to customers, but it still thinks it can beat competitors on ...

A walk down advertising memory lane with Apple, Chevy, Adidas, Supercell, Cerave, Liquid Death, Yeti, and more.

One of the most-read Looks of the Week in 2024 was Monica Lewinsky’s fashion campaign debut for Reformation. The collection, titled “You’ve Got the Power,” was a mixture of blazers and ...

Megyn Kelly dismisses the ‘white privilege’ narrative in sports, arguing that Black players don’t own the WNBA or its legacy, ...

Before Marlon Mullen begins a painting, he likes to tidy his work space. He’ll pre-mix his paints — Golden acrylics in recycled pots — and lay out his brushes and canvas on his table. Often, he’ll ...

Papaya Films produces Puma’s new global campaign inspired by Netflix’s hit series Squid Game.

This year, brands had to grapple with culture war politics, find ways to cut costs using AI and think up new ways to ...

From Apple’s cultural misstep to Bumble’s billboard backlash and Jaguar’s controversial rebrand, here’s Campaign’s take on the brands that tripped up in 2024, offering lessons in creativity, cultural ...

Nike stepped in something, and it stinks. After decades of stellar sales and stock performance, the company has slipped into ...