BATON ROUGE, La. (WAFB) - A pop-up inspired by Barbie’s Dreamhouse is coming to Baton Rouge. Mattel announced its Barbie Dreamhouse truck will be at the Mall of Louisiana near Columbia and Pottery ...

MINISO is known for its iconic collaborations with big IP. They have done merchandise collabs with One Piece as well as Mattel’s Barbie to celebrate the release of Barbie (2023). The Harry Potter x ...

Christmas is less than three weeks away and there’s still time to nail the perfect tech present with the help of the Tech ...

Whether you're shopping for TikTok-obsessed teens, Gen Z trendsetters, Millennials, pop culture fanatics, or the kiddos, the ...

But we also teamed up with Mattel to ensure we portrayed such important characters faithfully for all fans’ enjoyment. Barbie ...

Always releasing new colours, prints, and exciting collaborations, it's safe to say that the Stanley Cup hype is showing no ...

Wicked swoops into number 10 of BITE’s top 10 marketing moments of the year, with a reminder of the enduring power of a shared cultural moment.

Wicked, starring Cynthia Erivo and Ariana Grande, is already smashing box office records...but money made in the cinema is ...

The good news is that there are tons of Black Friday toy deals to help you get ahead of your holiday shopping this year. This ...

TOY manufacturer Mattel is set to open its first theme park in America next year. The new £207million theme park is slated to ...

General Motors/CarBravo is a 2024 Global Automotive Marketing Awards winner for best national sales event campaign.

Black Friday and Cyber Monday are your best chance to find huge discounts on toys to suit all ages. The annual sales bonanza ...