LeBron James' first training shoe has just touched down in "Black/Metallic Gold," "Phantom" and "Glacier Blue." ...

Los Angeles Lakers forward LeBron James debuted the Nike LeBron 22 in a player-exclusive "Duke Blue Devils" colorway.

Ian Servantes is a Senior News Editor for Footwear News specializing in sneaker coverage. He’s previously reported on ...

Kobe Bryant’s “Grinch” shoes changed NBA Christmas sneakers forever. Here’s a look back at their debut in 2010 and lasting ...

After Damian Lillard signed a lifetime deal with Adidas, Gilbert Arenas' ex, Laura Govan, quickly claimed that her uncle had negotiated three of the four lifetime sneaker company deals of NBA players.

Johnson swiftly earned backlash for her remarks, with fans and Clark's fellow athletes coming to the defense of the Fever ...

Are concerns over falling TV numbers justified? Plus, a look at the top games of the weekend, including Bucks-Cavaliers.

Milwaukee Bucks guard Damian Lillard has agreed to a lifetime contract extension with Adidas, sources informed ESPN's Shams ...

The Milwaukee Bucks star is fresh off an NBA Cup victory and will now have a lifetime partnership with the team.

One of the most definitive ways a basketball player can establish their legacy is through a shoe or sports apparel deal. This is most evident with legendary pla ...

“Bucks All-Star Damian Lillard has agreed to a lifetime contract extension with Adidas, sources told ESPN. Lillard now joins LeBron James and Kevin Durant (Nike), and Stephen Curry (Under Armour/Curry ...

The guard joins LeBron James, Kevin Durant and Stephen Curry as the only active NBA players with lifetime shoe endorsement deals.