We rounded up our top Black-owned beauty products from hair, skincare, makeup, and fragrance to add to your routine.

A beauty editor ranks and reviews five of Taylor Swift's most-worn lipstick shades from NARS, MAC, Armani Beauty, and Fenty Beauty.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Searching for the best foundation for dry skin? We know the answer. Here, see team Cosmo's verdict on the very best on the ...

Holding on to that eyeshadow palette for nostalgic reasons? You may want to think twice before dipping into it.

A s a beauty writer, it felt like I couldn’t have a work dinner without someone pulling out this year’s most coveted beauty product and slathering it all over their lips like ...

If you need more proof, trendy hair colors like ‘Indigo Violet’ are already being coined a winter pick, while the search for ...

For a lightweight, skin-perfecting foundation that plumps and smooths fine lines on contact, shop L’Oréal’s True Match Nude Hyaluronic Tinted Serum while it’s still marked down to $13 at ...

Click here for more information. A £23 tinted moisturising serum has been flying off the shelves lately thanks to its lightweight, skin-perfecting formula, and users have coined it ...

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Scrolling through Instagram the other day, I stumbled upon the Pantone shade of the season: Mocha Mousse. As a coffee lover, ...

You see, if you're wearing makeup, more specifically, foundation, and your face comes in contact with light-coloured fabric, ...