They say: A limited-edition holiday gift set that features mini-sizes of three beloved Fenty Beauty products: the Gloss Bomb ...

Discover the truth about Fenty Beauty by Rihanna! 🎨✨ In this video, I’m testing out some of their most hyped products to see if they’re really worth the splurge. From flawless foundations to bold ...

Put down your neutral brown matte eyeshadow palettes and start experimenting with this TikTok-approved glam: 'Ice Princess' makeup. In the 90s, celebrities like Britney Spears spearheaded the metallic ...

Here's the thing: It's not that contour is completely dead. It's just different now. It doesn't have to be the same intense, opaque look we sought after years ago. Not only does this go against the ...

Wondering what makeup trends we'll be leaving in 2025? These are the looks that experts say won't be cool next year, from ...

PS got exclusive details on how Houston’s Texas Southern University’s “Motion Of The Ocean” Majorettes get ready for game day.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Best powder highlighters to give you a gorgeous glow - Illuminate the contours of your face with a glimmery glow ...

Cinnamon girl makeup uses reddish brown blush, gold-hued bronzer, and glossy brown lips to achieve a warm and toasty look ...

In case you missed it, TikTok has helped make Dior’s Addict Lip Glow Oil and Rosy Glow Blush two of the most covetable luxury ...

While yesterday's tweens might have been happy with a dewberry gift set from The Body Shop, times have definitely moved on.

A skincare product, SPF and foundation all in one, this is a lightweight serum that provides full coverage and a velvet matte ...