According to a press release, Pop-Tarts & GE have accepted this year’s challenge and delivered an epic solution. Pop-Tarts ...

It’s not too late to sign up for one of the longest-running and most unique bowling tournaments in the Stateline area.

The 2024 Pop-Tarts Bowl unveiled a new trophy on Monday, and a new parody commercial has followed the toasty revelation. The ...

The Pop-Tarts Bowl captivated the college football scene last season by introducing an edible mascot. A year later, the ...

In an era of college football where bowl sponsors are constantly looking to up the antics, a functional toaster trophy is a ...

Players aren't only playing for a trophy but the chance to feast on an edible mascot. The winner between Iowa State and Miami ...

The winning team at the Pop-Tarts Bowl can do more than just hoist this trophy. Players can also toast their game-winning Pop ...

The most viral bowl game in college football last season is upping its game this year - in part by turning its trophy into a real toaster. Here's what we know about what to expect when Miami and Iowa ...

A middle school teacher, some colleagues and some friends — who dress up as Helen Roper from the show "Three's Company" and ...

Bowling and football may seem worlds apart, but they come together every Sunday at Revs Bowling Alley in Oshkosh.

When it comes to marketing, nobody does it better during the college football bowl season than the Pop-Tarts Bowl. After ...