TikTok trends in 2024 ranged from fashion and lifestyle to music and workplace culture. "Brat summer" embraced imperfections, ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Adidas Sambas were one of the trendiest sneakers of the year (and promptly sold out everywhere at one point). Luckily, they ...

And since it is our job to report, legitimise, and assign meaning to these trends, here are the fashion items that defined ...

Sambas are the “it” shoe right now all over social media, and there’s a reason for it! They’re classic and match with just ...

When trainer trends are dime a dozen, and it feels like everyone’s stomping around in the same 15 types on rotation, the anti ...

In September I nabbed a pair of pristine adidas Sambas for £20 and that was all the proof my husband needed to download for himself. He listed a couple of T-shirts and a pair of trainers and within 20 ...

Whilst she's recognised as an OG boho-chic style muse, the British actress has stepped away from her signature in recent ...

From Meghan Markle's Chloé to Victoria Beckham's Hermès, these are the celebrity-loved designer handbags that we also covet ...

Slim styles continue to be the anticipated trainer trend for 2025. While Adidas Sambas were the ‘it’ trainers for 2024, ...

When purchasing Adidas Sambas, whether in-store or online, it’s essential to be vigilant in distinguishing between authentic ...

From runways to interiors, traditional textiles are weaving their way into modern life, driven by passionate artisans and ...