Posca Hydrate - the original sports drink of the ancient world - has launched Down Under, reinvented by previous SAS ...

Vidrate, the world’s first zero-sugar hydration sachet with added vitamins and electrolytes and no artificial ingredients, is marking an unprecedented year of growth, as it continues to establish ...

Hydration supplements, like electrolyte powders and tablets, have entered the market to fill in when you fall short of your ...

As we age, our bodies undergo various changes that can greatly influence our overall health. One such change is the decrease in electrolyte levels, which can result in dehydration and other ...

High blood pressure is referred to as a 'silent killer' because it often has no symptoms and can be dangerous if not treated ...

Many electrolyte drinks contain added sugars, which can be harmful to your health if consumed in excess. Look for a product that contains little to no added sugars, or choose a sugar-free option ...

Coconut water has become a go-to choice for health-conscious individuals seeking natural hydration packed with essential ...

This beverage is said to combine “ancient wisdom with modern science”. Further proof humble tap water needs some new PR.

Merrick Watts and Ed Stening’s Posca Hydrate has appointed AFFINITY as its advisory and media agency partner, following a competitive pitch process.Described as “the original sports drink of the ...

With more consumers taking a proactive approach to improve upon health and well-being, experts highlight how such trends are ...

It’s safe to say it’s hangover season, and even the best of us may wake up once or twice clutching our heads and saying, “Oh, ...

Boost muscle recovery with these night-time nutrition hacks. Learn how to optimize your body's natural repair processes for ...