Nike, despite its brand dominance, has seen a 27% loss YTD, while Adidas has delivered a 24% gain, post-Yeezy settlement.

Eight years after they split up, Rutgers Athletics and Nike are getting back together. The university’s board of governors ...

Nike is the most dominant shoe company in the world.  Unsurprisingly, multiple competitors are looking to steal Nike’s market ...

Travis Hunter is about to make history. In just a matter of days, he’ll share the stage at the Heisman Trophy Presentation in New York City alongside elite athl ...

Milwaukee Bucks star point guard Damian Lillard added a unique distinction to his resume on Wednesday. According to ESPN's ...

Milwaukee Bucks All-Star Damian Lillard has agreed to a lifetime contract extension with Adidas, sources told ESPN. Lillard now joins LeBron James and Kevin Durant (Nike) and Stephen Curry (Under ...