The LaLiga giants are poised to sign a world record sponsorship agreement but it still needs one final seal of approval.

Ian Servantes is a Senior News Editor for Footwear News specializing in sneaker coverage. He’s previously reported on ...

Eight years after they split up, Rutgers Athletics and Nike are getting back together. The university’s board of governors ...

John Q Marcelo • 10 ...

Under Armour’s Kevin Plank and other company officials told investors Thursday that they have an “underdog” mentality as they ...

Many NBA stars sign with shoe companies to create signature sneakers. The first sneaker for a player can create a fan base for future shoes.

It’s the most wonderful time of the year as our annual gift guide for the sports fanatic in your life is here.

Brazil extended their kit deal with Nike through to 2038 on Friday, the country's football federation (CBF) announced on ...

Considering the high on which the season started, with LeBron and his son Bronny James making NBA history by taking ... And as it turns out, the jerseys the father-son duo wore in that game ...

College sports haven't been impacted by the recent push that's seen plenty of professional teams rake in even more money by ...

"Team Nike f***in yall up Bron, MJ, Kobe, Giannis, Wemby, KD," a fan remarked. Tim Duncan and Kevin Garnett - Source: Getty Dwight Howard, now 38, is an eight-time NBA All-Star, eight-time All-NBA ...

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