Nike's new CEO said the company messed up 3 key areas that he's trying to fix — and it's bad news for customers who like cheap stuff
CEO Elliott Hill said that Nike would rein in the number of promotional events and focus on five categories of sports ...
Nike (NKE) Q2 2025 Earnings Call Transcript
Welcome to NIKE, Inc.'s fiscal 2025 second quarter conference call. For those who want to reference today's press release, ...
Nike Sees Big Drop in 3Q Revenue Amid Push to Clean Up Inventory — Update
For the fiscal third quarter, Nike expects revenue to be down low double digits despite the benefits from Cyber Week and more than the 7.7% decline expected by FactSet, and gross margins to decline ...
Nike's Sales and Profits Top Estimates in New CEO's First Quarter
Nike topped analysts' estimates with its fiscal second-quarter results, its first since new CEO Elliott Hill took over in ...
Nike's turnaround will take time and cost money, CEO says
Nike (NKE) projects headwinds to FQ3 revenue and gross margins as efforts to restore the business will involve aggressive ...
Nike CEO says sneaker giant ‘lost its obsession with sport,’ vows to revive iconic brand
Nike’s new CEO Elliott Hill warned of short-term pain as the embattled sportswear seller works to revive tepid demand for its ...
Gen Z marketers reveal brand wins and fails of 2024—and their advice for 2025
Reaching Gen Z consumers remained a priority for many marketers in 2024—and some were more successful than others in doing so ...
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Nike's strategy: Just discount it
But JD Sports' CEO notes Nike's deep discounts — and potential price disparities in-store and online — risk hurting brand ...