The growing dominance of digital platforms is a signal for advertisers to adapt strategies and embrace AI to stay competitive ...
According to a new study from media buying giant Group M, advertising has come roaring back this year, topping $1 trillion in ...
If successful, Omnicom and Interpublic would become the largest advertising company in the world, with more than $25 billion ...
An ABC NEWS Verify investigation has found advertisements linking the UN's aid agency in Palestine, UNWRA, with Hamas on ...
A major PR and advertising shakeup is looming for several big CE and appliance brands with the tipped acquisition of the ...
The case largely echoes an antitrust action in the United States and seeks to force Google to sell off sections of its online ...
In its case targeting how Google buys and sells online advertising in Canada, the Competition Bureau says the company "has ...
Omnicom Group and Interpublic Group are nearing a $13–$14 billion merger to create the largest advertising company, reshaping ...
Google and the Department of Justice met one final time in an Alexandria, Virginia courtroom to debate the future of Google’s ...
Omnicom and Interpublic Group appear to have decided that they’d be better off together as they try to stop Big Tech giants ...
Omnicom Group has struck a $13.25 billion all-stock deal to buy rival Interpublic Group, creating the world's largest ...
The advertisig titans, behind campaigns like ‘Got Milk’ and ‘Priceless’, aim to create the world’s largest ad agency.