The growing dominance of digital platforms is a signal for advertisers to adapt strategies and embrace AI to stay competitive ...
If successful, Omnicom and Interpublic would become the largest advertising company in the world, with more than $25 billion ...
The $13.25 billion acquisition by the ad holding company Omnicom of Interpublic Group has industry insiders speculating about ...
According to a new study from media buying giant Group M, advertising has come roaring back this year, topping $1 trillion in ...
An ABC NEWS Verify investigation has found advertisements linking the UN's aid agency in Palestine, UNWRA, with Hamas on ...
The advertising titans, behind campaigns like ‘Got Milk’ and ‘Priceless’, aim to create the world’s largest ad agency.
Omnicom Group Inc. to acquire Interpublic Group, creating world's largest ad company with $25.6 billion revenue.
Advertisements linking the funding of UNRWA to Hamas have run alongside news content on Australian digital news websites. The ads appear to be linked to the Israeli government on Google's ad ...
A major PR and advertising shakeup is looming for several big CE and appliance brands with the tipped acquisition of the ...
As part of the My Creative Career series, ad agency Gut's Carmen Rodriguez reflects on her journey from intern to global ...
Global advertising spend is at an all-time high. Growth is double-digit in 2024 and expected to remain high single-digit in ...
Omnicom Group has struck a $13.25 billion all-stock deal to buy rival Interpublic Group, creating the world's largest ...