An internal launch signals to your people that their opinions matter, and it turns a major brand shift from something that’s ...

Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. Over the last 12 months, we've seen ...

Clearly defining and communicating your brand identity is essential to resonating with your target audience and finding more ...

As an entrepreneur, it’s up to you to create a distinctive brand that stands out in a sea of sameness. Here's how to do it.

Brand can be your superpower. So, why do so many B2B marketers get it wrong? This blog explains what 'brand' really means, ...

Embrace unique traits to transform perceived weaknesses into strengths in branding, featuring insights from expert ...

Authentic marketing is key to brand loyalty. When investing in a company’s products or services, consumers act under the assumption that their needs will be met as advertised. To build trust, ...

Are you thinking about starting a luxury clothing brand but don't know where to begin? In this video, we'll explain ...

Romano Ricci, founder of Juliette Has A Gun speaks to Femina about his brand ... What’s your process in terms of creating a new fragrance, and do you start with an idea or is it the ingredients that ...

The campaign might have worked if it was not a car brand trying to sell, well, cars. Sure, it's artsy but Jaguar's "Copy ...

Discover how a young entrepreneur turned pandemic challenges into a thriving design studio, combining creativity, resilience, ...