PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Style editors have tested tons of clothing brands, and we compiled a list of our top 15 brands that we think everyone should ...

As a style shopping writer, even I find it tough to keep up with the endless number of women’s clothing brands out there. It ...

Kim Kardashian has fans buzzing with her new look in the latest SKIMS campaign and her appearance at the brand's flagship ...

Kim Kardashian's latest SKIMS Winter Heat campaign has sparked significant conversation online, with fans comparing her look to both classic Hollywood icons and modern-day stars.

Stylist Laury Smith is the fashion force behind Tess Daly's dazzling looks on the latest series of the BBC's Strictly. Here, ...

Social media erupted with praise and reactions to Nia Long's stunning debut in Skims' 2024 shapewear campaign.

In a time when viral clothing and fast fashion are almost expected, SKIMS introduction was an unexpected, welcomed change ...

The leopard print on this classic set has become somewhat of a ... Kim Kardashian struck gold with Skims, her shapewear brand that has expanded to clothing, lounge and sleepwear.

The Glinda Siren Clog shines with its glittery charm, while the Elphaba Classic Clog brings bold ... and celebrating the season in style because who says shapewear can’t be the star of the show? The ...

2019’s Living Coral was a befitting nod to the bleaching of the Great Barrier Reef, and 2020’s Classic Blue was a harrowing ...

Ring in the new year in style with plus-size jumpsuits and dresses—all under $50! Find the perfect NYE outfit that’s ...