Brand Packaging Differentiation When you walk into a shop you spot many things in the cabinets The packaging is the first component you note If the packaging is precise it can trap your eye and make y ...

Emphasis on Brand Differentiation and Visual Appeal: Brands are increasingly using foil labels as a means of differentiation ...

There are a multitude of decorating processes beauty brands can use to transform the look of a bottle, jar, tube—partnering ...

The Saudi Arabian self-adhesive labels market has been experiencing robust growth, fueled by the rising adoption of self-adhesive labels across diverse sectors. These labels offer advantages such as ...

This gathering was graced by three stalwarts in the print industry — Dr Ravendra Goel, Ramesh Panwar, and Avijit Mukherjee.

A menswear writer travels from his farm in rural Pennsylvania to Helsinki and discovers a similarly eco-minded way of living.

Founded on June 17, 2015, DropSure is committed to simplifying cross-border e-commerce. Headquartered in Hangzhou, China, ...

The “Fashion Killa” will be honored at the ceremony as a Cultural Innovator for his resounding impact on the creative ...

We are all aware of the need to bring about a change in the way we live our lives concerning the environment. Although we ...

From fragrance to cosmetics, exhibitors showcased their latest product and packaging innovations at MakeUp in NewYork.

It’s easy enough to picture a blue button-up shirt, a pleated miniskirt and ballet flats on a person. Now imagine the outfit ...

The holiday season is hectic even without last-minute gift shopping, so shop Wirecutter-approved gifts that are on sale for ...