Planet Fitness has landed on a new brand platform for its latest annual campaign to lure new fitness-minded inhabitants in the coming year.

New Year’s is coming early for Planet Fitness this year. The gym chain is known for running a marketing campaign every Dec.

Seven of the 11 locations will be converted to a Planet Fitness while four others will close, according to a company news ...

Scott Majkrzak is the CEO of Fargo-based Baseline Fitness. The company plans to have 105 gyms in its portfolio by year's end, ...