Netflix says more than 200 countries tuned into the "Beyoncé Bowl" and its two NFL games. We may just be starting to learn what that ultimately means for the future of television and sports media.

The 43-year-old global superstar was clad in a bejewelled bodysuit and statement cowboy hat at the NRG Stadium in Houston ...

The halftime show led by Grammy-winning singer Beyoncé drew a larger audience than the actual football games in Netflix Inc.'s first Christmas Day live-streaming NFL event. The audience for the ...

Beyoncé Bowl indeed! According to Deadline, the “Texas Hold ‘Em” singer’s show-stopping NFL Christmas Gameday halftime ...

According to Deadline, the "Texas Hold ‘Em" singer's show-stopping NFL Christmas Gameday halftime performance drew more ...

Ravens vs. Texans, Chiefs vs. Steelers and Beyoncé were big draws on Netflix, marking the latest step in the streaming ...

In fact, the actual football games may have been the least impressive part of Netflix's big day, as Super Bowl champions the ...

In fact, the actual football games may have been the least impressive part of Netflix's big day, as Super Bowl champions the Kansas City Chiefs ran over the ... cavalcade of dancers decked out in ...

After his team clinched home-field advantage in the AFC Playoffs, Kansas City Chiefs' coach Andy Reid bellowed a familiar ...

Swift, 35, wore a red Charlotte Simone coat ($404) and black Chanel bucket hat with black argyle tights by Sheertex and ...

The video doesn't give any information on what they spoke about. However, the pair can be seen wearing cowboy hats. This is a common sight for McConaughey but does appear to be a new look for ...

Fans can't help but obsess over Taylor Swift's stylish appearance at Arrowhead Stadium where she donned a red faux fur coat.