2024 was a year for new celebrities breaking the internet, going viral and making their names known in households across the ...

Improving appearance—through makeup, hairstyling, or filters—heightens public self-awareness, making people more likely to ...

Fenty Beauty’s marketing strategy has been instrumental in its success and its key tactics had a major impact on the beauty ...

Bianca Jagger proves you can save the world in style, rocking her signature suits and red lips while championing human rights ...

“I am known as one of the biggest catfishes on the internet,” Waters boasted. In a recent viral video that racked up 6.6 ...

NAD announced a decision in a dispute between Mielle Organics and Kreyol Essence – two competitors in the beauty and personal care market ...

Shoppers Stop launches Glamfluencer 2025, India's first beauty reality show aiming to discover the next Super Beauty ...

Sky Bri is a rising star in the world of digital content and social media. She is known for her stunning looks and growing ...

The influencer says she was ‘not ready’ to lead Djerf Avenue but takes responsibility for toxic workplace environment ...

Influencer programming has emerged as a powerful storytelling mechanism, allowing innovative beauty tech to demonstrate ...

A popular social media influencer has issued an apology after a Swedish tabloid published a report saying she created a work environment filled with fear and psychological pressure at her fashion bran ...

People are ruining their skin and wasting thousands of dollars following influencers’ skincare routines – with experts once ...