After the success of its winter performance capsule in 2023, H&M Move's new ski collection has maintained its multifunctional, stylish, and affordable credentials. It has, however, also evolved.

This holiday season, H&M HOME invites you to experience the magic of Christmas with a focus on neutral tones and stylish white accents, that blend seamlessly with the snow outdoors. From the soft, ...

The newly renovated store demonstrates H&M’s investment in interweaving modern digital solutions with a physical shopping experience filled with great fashion, inspiration and personal interaction.

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This year marks the 20th anniversary of H&M’s famous guest designer collaborations, an initiative that profoundly changed the landscape of modern fashion. To celebrate this special anniversary, H&M is ...

H&M has opened a vibrant pop-up store at Selfridges London, dedicated to H&M Adorables, its brand-new premium childrenswear line. Rooted in a timeless aesthetic and high-quality materials, the concept ...

H&M Beauty continues with its reimagination of their beauty line, releasing their third and final campaign within the concept Make Up Stories. The campaign encourages beauty lovers by portraying ...

H &M transformed the H&M SoHo store and the stretch of Mercer Street behind its SoHo location into a community block party on Wednesday 9 October. Featuring a conceptual in-store listening room with a ...

This autumn, get ready to be transported to the musical Land of Oz with a H&M Wicked capsule collection and merch in collaboration with Universal Products & Experiences. Inspired by the Land of Oz and ...