Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope ...

You may have noticed a trend of folks using Gatorade in their hummingbird feeders. Here are the reasons why this is a poor idea and what you should use instead.

But what many might not remember – or even know – is that these flavors wouldn't exist if it weren't for the fans. Today, Gatorade announced the launch of a generative AI-powered design ...

With just over five weeks left until the OUC Orlando Half Marathon, runners are heading into the home stretch of their training plans.

It contains 25 ads that you probably have memorized if you grew up in the 1990s. And yes, you can watch them all below — but be warned. Revisiting them may jar something loose in your brain next. Next ...

Is Pedialyte good for you? Discover the potential benefits and drawbacks of drinking this hydration beverage (even as an adult).

Discover the history and science behind Starbucks' Pumpkin Spice Latte (PSL)—an iconic fall favorite. This blog explores the ...

College athletes are earning their worth with name, image, and likeness (NIL) deals on the rise. The post 5-Star Recruit Cooper Flagg Continues to Be an Exclusive as $233 B Brand Drops Landmark ...

Long before Clark was a WNBA superstar, she developed into a prep prodigy at Dowling Catholic High by virtue of a tireless ...

Flagg spoke to Sports Illustrated about becoming the first men's college basketball player on Gatorade's NIL roster.

The Duke Blue Devils star became the first men's college basketball player to sign an NIL deal with the iconic brand.

In a landmark deal that showcases his meteoric rise, Duke freshman Cooper Flagg has signed an NIL agreement with Gatorade, making him the first male college basketball player to pa ...