Over the past few years, The Toy Book has honored innovative products and emerging technologies in its STEM & Innovation ...

MGA Entertainment has released new Little Tikes Story Dream Machine books featuring characters from Paramount, Dreamworks, ...

DeAPlaneta Entertainment, Mediawan Kids & Family, and TOMY International have inked a licensing agreement to create a line of ...

The China Toy Expo is held at the Shanghai New International Expo Center and attracts both domestic and international buyers.

Under a newly inked licensing deal, the inaugural Lionel x Star Wars collection launches in January, featuring a variety of ...

As the jingle says, “The Hess Toy Truck is back and better than ever” for its 60th anniversary. This year’s edition features ...

A toy industry tradition continues as The Toy Book, Vol. 41, No. 1 launches March 1, 2025 at Toy Fair New York.

The Care Bears and Strawberry Shortcake meet onscreen for the first time in a new animated preschool adventure celebrating ...

From the talented minds behind Marvel’s Spidey and his Amazing Friends, this new Disney Jr. television series will follow a ...

Just in time for holiday shopping, The Toy Book’s consumer-facing sister publication, The Toy Insider, has unwrapped the top ...

The NRF believes that digital sales through e-commerce sites will rise between 8-9% this year following a 10.7% spike last ...

In line with Hello Kitty’s 50th anniversary celebration, MGA Entertainment has launched the MGA’s Miniverse Make It Mini Food ...