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Why are D'Addario strings color-coded? CEO Jim D'Addario reveals the story behind the innovation
In the early '90s, buying guitar strings meant excessive packaging – until D'Addario had a light bulb moment that changed the ...
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String theory: Jim D’Addario reveals the real reason why guitar strings are colour coded
They say you learn a new thing every day. So here’s yours for today: have you ever wondered why guitar strings are ...
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Why are D'Addario strings color-coded? CEO Jim D'Addario reveals the story behind the innovation
The surname D'Addario is, by now, inextricably linked to guitar strings. Among its many ventures and innovations is the system of color-coding strings, which D’Addario CEO Jim D'Addario reveals ...